Month: June 2022

4 Facebook Advertising Mistakes to Avoid

4 Facebook Advertising Mistakes to Avoid

It’s no secret that the cost of Facebook advertising has risen over the last few years, and with the iOS14 update, Facebook advertising has become a riskier investment for companies. Yet, Facebook advertising remains one of the best ways for any business to reach its...
SEM vs SEO: What Should You Prioritise?

SEM vs SEO: What Should You Prioritise?

What’s The Difference Between SEO & SEM? SEO (or Search Engine Optimisation) is the process of optimising content and websites so that search engines (Google and Bing) put your website higher up in the search results, ideally resulting in more organic traffic to...
Steps to Avoid Ruining SEO During a Site Rebuild

Steps to Avoid Ruining SEO During a Site Rebuild

If you are planning to invest in a website redesign then be sure you take the correct steps to avoid an SEO disaster. With no exaggeration, your investment, if not done properly could end up costing you a lot more than you anticipated.  Website rebuilds that don’t...