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Stay up to date with these short, snappy and easy to read articles. Packed with information from best practices and tips to market and industry trends to simple to follow how-to-guides.
Apart from our own Gerald and Rose articles, we publish items like digital marketing guides and strategies for social media. As well as how to improve your SEO and SEM. Our aim is to take the intricacy out of Google, Facebook, Instagram and all the other mainstream social media channels. We even look at how business can use TikTok, Snapchat, Pinterest and some of the new channels.
So have a browse, take some notes and if you have any questions, feel free to just drop us a message! Otherwise, give us a call and we will be more than happy to help!
Our Latest Edition
Social Media – is it still relevant?
Social Media – from TikTok and Instagram to Facebook and BeReal – has held its own in the news cycle in the first months of 2023. Following Twitter’s takeover by magnate Elon Musk, the company has been on a wild ride, Instagram’s ever-changing algorithm has caused...
Digital Innovation in Small Business
November is Small Business Month in NSW and it's a great time to talk about digital innovation in small businesses. So what is digital innovation? We hear the term digital innovation often used to drive business improvement and profitability. But what does it mean?...
Maximising Social Media For Your Business
Social media. We either love it or we hate it, but we all use it, be it for personal, for business or for both. But just how big and useful is it, and more importantly, how can you successfully utilize it for your business? Well, let's start with some key statistics....
What Is NSW Small Business Month And How You Can Benefit From It.
Every year the NSW Government celebrates small businesses in NSW by granting up to $5,000 in funds for eligible businesses to host targeted events and activities to support small business growth. Earlier this year we had a Small Business Month (to make up for the...
5 Reasons to Outsource Marketing
A lot of work goes into marketing, and it's getting harder as digital technology advances at a faster rate than we can keep up with. We're all guilty of trying to save money by handling all of our own business's marketing ourselves. This unfortunately only slows down...
Steps to Protect Yourself From Cyber Attacks
It is a common misconception that only big corporations and governments are targets of cyber criminals. However, research shows that 43% of all data breaches are towards small businesses. Is Your Business Cyber Safe? If you are a small business then cybersecurity is...
Are You Thinking About Rebranding Your Business?
Do you think it’s time to rebrand? If so, do you have a branding strategy in place? Rebranding is not just about updating your logo. It’s about setting a tone for your brand. How do you want your customers to view and feel about your brand? All of this plays an...
Updating Your Google Business Profile: Why and When to do it.
What used to be known as Google My Business, a Google Business Profile (as Google migrates features to Maps and Search) is an important brand awareness tool for all businesses. With it you can be found on local search engines, rank higher than competitors and be...
How to Remove Google Reviews
When You Can And Should Remove A Google Review Although businesses can choose most aspects of what is shown in their Google Business Profile, the reviews section is the one part you cannot control. We all know how important google reviews are, after all 98% of...
Google Deactivates Google My Business App.
When it comes to getting found by potential clients on Google search, local SEO is a crucial component. Businesses unquestionably rely largely on their Google Business Profile to bring in new clients, so if you own a small business, you'll want to keep reading to...
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