What’s New?

Stay up to date with these short, snappy and easy to read articles. Packed with information from best practices and tips to market and industry trends to simple to follow how-to-guides.

Apart from our own Gerald and Rose articles, we publish items like digital marketing guides and strategies for social media. As well as how to improve your SEO and SEM. Our aim is to take the intricacy out of Google, Facebook, Instagram and all the other mainstream social media channels. We even look at how business can use TikTok, Snapchat, Pinterest and some of the new channels.

So have a browse, take some notes and if you have any questions, feel free to just drop us a message! Otherwise, give us a call and we will be more than happy to help!

Our Latest Edition

Digital Innovation in Small Business

Digital Innovation in Small Business

November is Small Business Month in NSW and it's a great time to talk about digital innovation in small businesses. So what is digital innovation? We hear the term digital innovation often used to drive business improvement and profitability. But what does it mean?...

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Digital Marketing Practices for the New (Financial) Year

Digital Marketing Practices for the New (Financial) Year

It’s a new (financial) year which means it’s the perfect time to analyse your business’ digital practices. Even if you believe everything is going well it is always good to critically evaluate your results and see where you can improve, after all there is always room...

Which Is Better For Ecommerce: On-Page SEO Or Link Building?

Which Is Better For Ecommerce: On-Page SEO Or Link Building?

If you are starting an eCommerce business you might be wondering what SEO strategy you should prioritise to increase your ranking as soon as possible.  Should you focus on on-page SEO or seek backlinks right away? Well, the short answer is: Always begin with on-page...

4 Facebook Advertising Mistakes to Avoid

4 Facebook Advertising Mistakes to Avoid

It’s no secret that the cost of Facebook advertising has risen over the last few years, and with the iOS14 update, Facebook advertising has become a riskier investment for companies. Yet, Facebook advertising remains one of the best ways for any business to reach its...

SEM vs SEO: What Should You Prioritise?

SEM vs SEO: What Should You Prioritise?

What’s The Difference Between SEO & SEM? SEO (or Search Engine Optimisation) is the process of optimising content and websites so that search engines (Google and Bing) put your website higher up in the search results, ideally resulting in more organic traffic to...

Steps to Avoid Ruining SEO During a Site Rebuild

Steps to Avoid Ruining SEO During a Site Rebuild

If you are planning to invest in a website redesign then be sure you take the correct steps to avoid an SEO disaster. With no exaggeration, your investment, if not done properly could end up costing you a lot more than you anticipated.  Website rebuilds that don’t...

Why You Need TikTok for Business

Why You Need TikTok for Business

TikTok can be very beneficial to your business if used strategically. It will give the business a platform to showcase your diverse, reliable and creative content to the large number of audience. Learn more about TikTok and how can you improve your business with it.

TOP 5 FREE Digital Marketing Tools

TOP 5 FREE Digital Marketing Tools

If you run a small business you understand how important it is to save costs where possible without sacrificing the growth of your business. This is why we have put together our TOP 5 FREE digital marketing tools you need to be using for your business. Learn more in this blog.

The End Of Google Analytics 3

The End Of Google Analytics 3

Last Month, Google announced that we would be saying goodbye to Google Analytics 3 (Universal Analytics) on July 1st, 2023. Taking its place is Google Analytics 4 (GA4). Released back in October 2020, with powerful new features, GA4 is the future of google analytics....

How to make your business appear bigger.

How to make your business appear bigger.

6 Cheap and Easy Ways To Make Your Small Business Look Like A Big Business. If you're a small business owner, you may feel like you're struggling to compete with industry leaders. This is because potential clients choose more reputable businesses. Consumer perception...

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